13th Jul 2012
Leo Burnett’s Executive Creative Director, Justin Tindall, has recruited his former Creative Partner, Adam Tucker.
Justin Tindall, Executive Creative Director of the Leo Burnett Group, has made his first big hiring since joining the agency in January this year. Adam Tucker will join Leo Burnett as a Creative Director, reuniting the creative duo who were creative partners for 17 years, most recently at DDB.
Adam joins Leo Burnett from M&C Saatchi, where he has been acting Deputy Executive Creative Director.
Justin and Adam first met at Goldsmiths College. From there they joined FCA! where they created, amongst others, the award winning Wales Tourist Board campaign. Adam and Justin then moved to DDB where, as Creatives, they spent the next seven years working together on campaigns for Volkswagen, Lurpak, Marmite, The Guardian and Harvey Nichols, winning themselves top honours at all the World’s major Advertising Festivals and making them [still] one of the most awarded teams in the World.
Justin made the move to The Red Brick Road as Creative Partner in 2006 and, at the same time, Adam was made the Creative Director of DDB London. Tindall and Tucker famously threw a divorce party to ‘celebrate’.
Adam then joined BBH as a Creative Director spending the next two years there working on numerous campaigns including creative directing Barclays ‘Rollercoaster”. As a freelancer Adam worked at agencies such as Wieden+Kennedy, Mother, Saatchi & Saatchi before moving to M&C Saatchi.
On Adam’s appointment, Justin Tindall, Leo Burnett Executive Creative Director said: “This is a key role and as such Adam was the obvious and only choice - we finish each other's sentences.”
Adam Tucker commented: “Leo Burnett has an incredible client list matched by ferocious creative ambition from the very top down. It has a small and close-knit team running the show which was an absolute clincher for me. This isn’t putting the old band back together. It’s all new and I’m delighted to be part of it.”